Matt Nappo is a 40+ year veteran of the cover band life. Having also played in many original acts over the years, he has supplemented his income by playing in cover bands and has learned what it takes to maximize income by decades of real-world experience. A multi-instrumentalist, who considers himself a songwriter who plays instruments out of necessity, Matt is a prolific writer and producer who also happens to play in several successful cover bands, as well as plays many solo gigs. He is also a professional video editor, web designer/programmer and marketing director. A self-employed jack of many trades, Matt has implemented the marketing techniques used in virtually every business and applied them to producing revenue for working musicians.